Presentations about Ação Social para Igualdade das Diferenças (ASID) and Social Good Brasil

Typologies and ecosystem of social enterprises in Europe and PUCPR’s innovation ecosystem
Presentation about Locavorista and Reflections on the Learning Journey Outcomes

Alexandre Amorim started his presentation telling about the foundation of ASID, which was inspired on his sister, who is living with Down syndrome and autism. He presented to the class the story that gave the project an initial boost, as it was a special education school that was having difficulties in administration. After that, 3 undergraduate students in administration, in a college project about the 3rd sector, started the project that had as objective to help in the administration of this specific school, in order to later expand their fields of action. They quit their jobs and dedicated themselves to this cause entirely, first asking for sponsorships from companies, then doing parallel jobs so that they then arrived at the business model based on corporate volunteering. He continued with another report that addresses the situation of the special school 1 and the better scenario they have got half year after the start of ASID’s work. Alexandre points out that awards are very important for the organization, as they show its credibility. He also presented cases and projects carried out by ASID, such as the Empreenda Program, Your Wish is Our Smile, Teaches, The Differences That Teach and Build, Mentoring, Connect to Include and Inclusion Program. Finally, he concludes his presentation with his learnings during his journey in the organization.

Ana Addobbati, representing Social Good Brasil, told students about her professional career and the search for a purpose in her life. In addition to being Executive Director of SGB, she is also the founder of Woman Friendly company. She explained about SGB, which aims to combine technology with a purpose, create impact data. One of the organization’s projects is Data for Good, which seeks to create relevant and automated connections between community participants to strengthen the social innovation ecosystem in Brazil. She presents the theory of change based on the misinformation of Brazilian society, breach of personal data, data desert, big decisions based on guesswork and inability to respond resiliently and quickly. Based on this, the interventions performed are fluency in data and data products for individuals and institutions. She also discusses with the class the Data Citizens Program, which aims to develop data solutions for social entrepreneurs. Finally, she invites students to participate in the SGB Festival, reinvented to be 100% online this year, with the aim of reaching all states in Brazil and involving different audiences.